Marketing To Women class

What's more important?

1. Learning about how women buy

2. The product or service you are selling

(Hint: the answer is #1.)

In order to grow your business, you must understand women's lifestyles and what are their specific wants, needs and desires.

You will learn:

• What women buy -- and why

• The number 1 thing you must do in your marketing to women

• The 10 (HUGE) mistakes we make when marketing to women

• The keys to creating a woman-friendly website

• How to market to women without alienating men

• What women want and need from a shopping experience

• How to re-write your marketing copy so that it's inviting to women
  

Click here for more class details about Marketing to Women.

What Students Say... The Marketing To Women class was very helpful in offering specific, valuable tips on what women really want and are looking for with information. I will be changing my website to reflect these ideas, and adding more coaching options to be more client-focused. The price for this class was easily justified! --Barbara Brady Intercultural & Transition Coach

Schedule

This three-week teleclass begins

May 15, 2008

• May 15

• May 22

• June 5

NOTE: There will no class the week of Memorial Day (May 29)

All teleclasses are

1:00 PM - 2:00 PM eastern

Classes will be recorded, so if you miss a session, you will be able to download the audio recording of the live class and listen to it at your leisure.

The instructor for this class is Alicia Smith. Alicia has been self employed since 1978 and has started 6 businesses and sold 4 of them. If you like to know not only why you should do things, but how, you will enjoy Alicia’s teaching style.

Registration

Registration Fee: $99

Instructor: Alicia Smith

Registration Information:

http://www.passionforbusinesslearning.com/mtw/

Marketing to Women - Class begins Feb 21

What's more important?

• Learning about how women buy


• The product or service you are selling

(Hint: the answer is #1.)

In order to grow your business, you must understand women's lifestyles and what are their specific wants, needs and desires.

In this two-session teleclass, you will learn:

• What women buy -- and why


• The number 1 thing you must do in your marketing to women


• The 10 (HUGE) mistakes we make when marketing to women


• The keys to creating a woman-friendly website


• How to market to women without alienating men


• What women want and need from a shopping experience


• How to re-write your marketing copy so that it's inviting to women

Click here for more class details about Marketing to Women.

This teleclass meets one hour each week, for two weeks.

• Feb. 21
• Feb. 28

All teleclasses are 1:00 PM - 2:00 PM eastern. The teleclass will be recorded, so if you can't attend live, you will be able to download the recordingst to listen to at your leisure.

Registration fee: $67 for the two-week class

Click here for more class details about Marketing to Women.

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Two NEW Classes for Winter 2008

I'm excited to announce two brand new classes for our Winter 2008 calendar:

1. SEO for Everyone - In order to achieve high rankings on search engines, you need to know and use search engine optimization (SEO) techniques. Join us for this teleclass where we cover some of the most important things you can do to improve your search rankings.

2. Marketing To Women - In order to grow your business, you must understand women's lifestyles and what are their specific wants, needs and desires. In this teleclass you will learn to re-define your marketing strategy and re-design your marketing copy to speak directly to women.

Check out our Calendar of Events for dates and times!